Maverik utilizes SPS Commerce Analytics solution as single source of truth in trading network

In 1928, Maverik functioned as a two-pump gas station in Afton, Wyoming, but today Maverik operates as the largest independent fuel marketer in the Intermountain West. The retailer provides an outdoor recreation-based motif in stores to engage shoppers and support its claim of being “Adventure’s First Stop.”

As the company began to expand, leaders recognized that the company’s sales data was becoming less visible and difficult to access. This was limiting the quality and timeliness of available insight into the consumer buying trends across their stores. Executives at Maverik began researching different technology options to help the company better organize and simplify its category management data, so the main focus could return to customer experience.

The partnership with SPS Commerce began with several discussions between internal teams and vendors to make sure all parties were accommodated. Maverik chose to work with the SPS Analytics solution, which has been transformational for the company resulting in record performance. The Analytics solution is now accepted as Maverik’s single source of truth and official language of its trading network.

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In 1928, Maverik functioned as a two-pump gas station in Afton, Wyoming, but today Maverik operates as the largest independent fuel marketer in the Intermountain West. The retailer provides an outdoor recreation-based motif in stores to engage shoppers and support its claim of being “Adventure’s First Stop.”

As the company began to expand, leaders recognized that the company’s sales data was becoming less visible and difficult to access. This was limiting the quality and timeliness of available insight into the consumer buying trends across their stores. Executives at Maverik began researching different technology options to help the company better organize and simplify its category management data, so the main focus could return to customer experience.

The partnership with SPS Commerce began with several discussions between internal teams and vendors to make sure all parties were accommodated. Maverik chose to work with the SPS Analytics solution, which has been transformational for the company resulting in record performance. The Analytics solution is now accepted as Maverik’s single source of truth and official language of its trading network.

DOWNLOAD THE CASE STUDY