Automated Order Replenishment Drives High-Level BOPIS Execution…and Customer Satisfaction
Learn how consumer buying behaviors are affecting retailers order fulfillment processes
Embraced by consumers and retailers alike, and for many of the same reasons, BOPIS and curbside pickup have transitioned from nice-to-have to must-have services for retailers with brick and mortar storefronts. According to Statista, BOPIS sales in the United States amounted to $58.52 billion in 2020. That figure is forecast to increase to $74.24 billion by 2022.
Consumers have come to appreciate the convenience, cost savings, and immediate gratification associated with BOPIS and curbside pickup. As such, the availability of these services will increasingly factor into their purchase decisions.
What are the different ways a retailer can execute BOPIS?
Today there are a multitude of ways a BOPIS order can be fulfilled — most commonly, retailers take a product from existing store inventory for the customer to pick up in-store. As such, accurate in-store inventory levels are necessary to inform consumers what products are available for BOPIS fulfillment.
How can automation improve BOPIS execution?
To help them address the challenge of balancing inventory and gaining visibility into their inventory, retailers are increasingly turning to automated technology solutions. They’re automating order and delivery flows with their suppliers through the use of EDI.
How does BOPIS improve the customer experience?
Retailers and their suppliers must collaborate to provide the product customers expect, in the channel of the consumer’s choice and in their desired timeframe. The ability for retailers to accurately track inventory across all stages of the BOPIS journey – supplier, DC, in-store, and in route between all of them – leads to a more seamless customer experience.
Automation can improve BOPIS execution.
To help them address the challenge of balancing inventory and gaining visibility into it, which is required for effective and efficient BOPIS and curbside pickup programs, retailers are increasingly turning to automated technology solutions.
Download our research report to learn 6 helpful tips to improve execution.
Download our research report to learn about the benefits of automation.
